DRAGON’S DEN FINAL CULMINATING - WEBSITE/APP
PART 1: Assignment: Create a Website for the School Store
Objective: Students will design and develop a fully functional website for the school store. The website should feature an online catalog, shopping cart functionality, user accounts, and an administrative panel for managing products. This project will enhance technical skills, creativity, and understanding of e-commerce and user experience design.
Instructions:
Project Proposal (Due Date: Friday June 7th)
○ Submit a brief proposal outlining your project idea.
○ Include:
■ Target audience
■ Elements of website - text; images
■ Technology stack (languages, frameworks, tools)
Design Phase (Due Date: Friday June 7th)
○ Design a logo and choose a color scheme.
○ Plan the user interface (UI) and user experience (UX).
○ Implement the main features:
■ Home page
■ Product catalog
■ Shopping cart
■ User accounts (registration, login, profile management)
Testing and Refinement (Due Date: Monday June 10th)
○ Perform. thorough testing.
○ Collect feedback from peers or potential users.
○ Refine your website based on feedback and testing results.
Final Submission (Due Date: Monday June 12th)
○ Submit your project with all the sources.
○ Include a user manual/documentation.
○ Prepare a presentation of your website.
Presentation (Due Date: Monday June 17th and 18th)
○ Present your website to the class.
○ Demonstrate its functionalities.
○ Discuss the design and development process.
You should not bring a sheet with notes with you as you present to the class.
INDIVIDUAL PRESENTATION
LEVELS OF PERFORMANCE
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1 = POOR
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2 = SATISFACTORY
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3 = GOOD
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4 = VERY GOOD
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5 = EXCELLENT
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MARK
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COMMENTS
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KNOWLEDGE AND UNDERSTANDING
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✓ Product Proposal
● Clear and concise
● Supported by important details- target audience; products; price etc
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APPLICATION
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✓ Design of the website/app
● Text; features; images; navigation
● Creating an effective website
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COMMUNICATION
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✓ Not dependent on notes/did not read from notes/cue cards
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✓ excellent demonstration of functionality.
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✓ Complete and well-organized
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THINKING
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✓ getting feedback from peers and implementing the suggestions
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PART B: DRAGON’S DEN PRESENTATION
Objective: Students will create and present a comprehensive business plan to a panel of "Dragons" (judges). This assignment aims to enhance students' entrepreneurial skills, critical thinking, and ability to communicate business ideas effectively.
You should not bring a sheet with notes with you as you present to the class.
INDIVIDUAL PRESENTATION
LEVELS OF PERFORMANCE
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1 = POOR
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2 = SATISFACTORY
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3 = GOOD
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4 = VERY GOOD
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5 = EXCELLENT
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MARK
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COMMENTS
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KNOWLEDGE AND UNDERSTANDING
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✓ Executive Summary - Clear, concise, and compelling; effectively captures business essence and potential. (1 slide)
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APPLICATION
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✓ All the components of Business plan are explained- Market Analysis; Competitive Analysis; Marketing Strategy Mission and Vision Statement; Human and Physical resources and Financial Plan (1 slide per component)
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COMMUNICATION
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✓ Not dependent on notes/did not read from notes/cue cards
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✓ Clear voice/easy to understand
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✓ Pace/Flow of presentation
Dressed professionally
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THINKING
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✓ Come up with a best investment for the Dragon’s to invest ( 1 slide)
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✓ Any new products that you would like to offer to your target audience (1 slide)
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Market Analysis - Thorough analysis; strong understanding of market size, trends, and target audience.
Competitive Analysis - Detailed analysis of competitors; clear differentiation and competitive advantage.
Marketing Strategy - Innovative and effective strategy; well-defined tactics and channels.
Financial Plan - Detailed and realistic financial projections; well-supported assumptions.
Submission Guidelines:
● Website/App:
○ Include all sections outlined in the rubric.
○ Ensure the website/app is professionally formatted and free of errors.
● Presentation: Be prepared to present your business plan to the Dragons (judges) on
○ Use visual aids (e.g., slides, prototypes) to enhance your presentation.
○ Each presentation should be [Insert Time Limit] minutes long, followed by a Q&A session with the Dragons.
Note: Ensure all work is original. Plagiarism will result in a failing grade for the assignment. If you need help, don't hesitate to reach out during office hours or via email.