BUS001 Coursework Assignment: 80% Individual Essay
Due date: TBD
Submission: QMPLUS Turnitin
Please follow submission instructions and guidelines
Word Count: 1500-up to 2000 words (references excluded)
QMUL SBM policy allows for students to submit a word count 5% above the word count or 5% below the required word count.
Be mindful that exceeding well beyond the word count does not equal to better work! It is good academic discipline to stay within the required word count.
References: As an academic assessment, you are required to use appropriate
resources. You must include academic resources, which also entail module readings.
You may also provide supporting evidence from reputable reports (e.g.,
Government websites, Case studies, News Reports, i.e., The
Guardian). Websites like mindtools.com, Wikipedia, etc., will not be acceptable sources for this assignment.
Please use Harvard Referencing Style.
AI-Assistance: You may use AI to draft text and refine your work, i.e., proofreading,
grammar, etc. Your final submission should show how you have developed and refined these ideas. You must critically evaluate and modify any AI-generated content you use.
Tips: You are expected to submit individual independent work.
Please construct an academic essay using appropriate language, style, structure, and referencing.
*Essay Task: Consider the key components of Business Environment analysis (as discussed
in the module) and the effect of globalization on an organization’s strategy.
Describe and discuss how external environmental factors influence the internal business environment. Explain your answer using two or more PESTLE factors from the PESTLE framework. Reflect on globalization's benefits and challenges and identify at least one challenge or benefit to the internal business environment.
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Marked
assignments exhibit the following
features
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80-100 High 1st
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70-79.9 1st
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60-69.9 2:1
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50-59.9 2:2
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45-49.9 3rd
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40-44.9 Lower 3rd, pass
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0-39 Fail
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Quality of
information & Conclusions
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Argument
structure very clear and
strong, high
level of rigour in inference. Focused
exclusively on explanation / evaluation
|
Argument
structure very clear and
strong.
Focused
exclusively on
explanation / evaluation
|
Argument
structure clear and strong
Principally
explanatory / evaluative
|
Argument
structure either clear or strong but not both
Largely
descriptive
|
Argument
structure
lacking in
clarity and / or
strength Mainly descriptive
|
Argument poorly
structured. Purely
descriptive
|
No clear
argument Purely descriptive,
perhaps vague even in
description
|
|
Critical
Thinking
|
Exceptional analysis,
synthesis and critique
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Excellent
analysis,
synthesis and critique
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Very good
analysis,
synthesis and critique
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Good analysis, synthesis and critique
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Weak analysis, synthesis and critique
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Poor analysis, synthesis and critique
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Very poor
analysis,
synthesis and critique
|
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Structure
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Very strongly,
clearly
logically
structured, headings
grounded in clear
principles of inference from evidence to
conclusion
|
Strongly,
clearly
logically
structured, headings
grounded in clear
principles of inference
from evidence to conclusion
|
Competently
structured,
headings
grounded in
some principles of inference
from evidence to conclusion
|
Adequately
structured,
with headings bearing some relationship
with logic of argument
|
Weaknesses in structuring
and/or in
subheadings
|
Serious
weaknesses in organisation
and structure of the essay
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No clear
organisation or structure to the essay
|
|
Referencing
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Broad number of sources
drawn from. Good use of in-text
citations and referencing
listed in
Harvard style
|
Broad number of sources
drawn from. Good use of in-text
citations and referencing
listed in
Harvard style
|
Good number
of sources
drawn from and referenced.
|
Good number of sources
drawn from and
referenced.
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Some citations but inadequate referencing
|
Few sources
drawn from but not properly
cited
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Poor sources/ no referencing
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